Every feature your team needs to turn conversations into pipeline.

A complete platform for sales, marketing and customer success. Handle lead qualification, drip campaigns, cart recovery, renewals and support on the channels your customers reply to.

Flow Designer

Build qualifiers, drips and recovery flows visually.

Draw the paths leads, trial users and customers take, from a first inbound message to a renewal conversation, and watch them run in real time.

Custom field splitsBranch on any contact attribute: company size, plan tier, region, last login, deal stage, MRR.
A/B test anythingDistribute contacts into even cohorts, send each a different message, and read which one performed better in your flow results.
Trigger campaigns from any nodeDrop a lead into a nurture campaign from any flow. A no-show drops them into win-back automatically.
Build qualifiers, drips and recovery flows visually.
Contact database

A contact database built around your customers.

Keep leads, accounts, trial users, customers and former customers in one database, with the custom fields your sales process needs.

Custom fields for any motionTrack "deal stage," "plan tier," "ACV," "renewal date," "NPS," "owner", whatever your CRM and CS playbook need.
Smart segments that update themselves"Trials with 3+ logins in week 1" or "Customers under $5k ARR with rising tickets". Segments recompute as data moves.
Activity history on every contactEvery flow run, campaign, message, click and ticket on one record.
A contact database built around your customers.
A contact database built around your customers.
Campaigns

Drip sequences that keep leads, trials and customers moving.

Schedule message sequences relative to any event in a record: signup, last login, demo booked, contract renewal. Set it once, run it for every new contact.

Trigger on any custom fieldWelcome on day 0. Power-user tips on day 7. Renewal nudges 60, 30 and 7 days before expiry. Win-back 90 days after churn.
Recurring SendsWeekly digests or monthly statements to a segment that keeps itself current.
Pause as plans changeA campaign can be stopped for a customer freeze or an incident and restarted when you're ready.
Drip sequences that keep leads, trials and customers moving.
Omni-channel

Reach prospects and customers where they actually reply.

Texts are hard to miss, and nearly everyone can receive one. TextIt lets you reach leads and customers on SMS, WhatsApp, voice and Messenger from a single flow.

Multi-channel supportSMS, WhatsApp Business, Voice/IVR, Telegram, Messenger and Viber. Build a flow once and use it on each channel.
Channel-aware flowsWhatsApp for customers who prefer it, a voice call for high-touch enterprise, plain SMS as the default.
Bring your own providerConnect your own channel through the external Channel API.
20+ supported channels Build once · deploy anywhere
SMS Works on any phone
Most reach
WhatsApp Verified business templates
Voice & IVR Outbound dialers + IVR menus
Telegram Bot API + inline replies
Messenger Page-attached bots
Instagram Direct messages + quick replies
High intent
Viber Regional reach in EE & SEA
Web chat Embed on marketing site + app
Tickets

When a bot can't help, hand off to a rep

Any conversation can escalate to a real-time chat with the right human: AE, CSM, support agent or solutions engineer. All with full history, account record and contract context attached.

Auto-escalate on intentIf a reply mentions "renewal," "churn," "cancel," "refund," or any phrase in your trigger list, open a ticket and assign to the right team.
Shared inbox across teamsAEs, CSMs and support reps reply by SMS, WhatsApp or voice from one screen.
Ticketing analyticsResponse time, resolution rate and per-rep caseload across every channel.
When a bot can't help, hand off to a rep
Integrations

Connect TextIt to your CRM, commerce and ops stack.

If it has an endpoint, TextIt can talk to it. Webhooks, Zapier and AI give your flows a way to reach the rest of your stack.

Custom webhooksCall any web service with full control over headers, body and retries, then use the response in the next step of the flow.
Zapier · 2,000+ appsFor the connections your team would rather not build. Start a flow from another app, or send results out when one completes.
Bring your own AIConnect an OpenAI, Anthropic, Google AI or DeepSeek key, or use TextIt AI, and call it from any step of a flow.
New in TextIt

AI that understands every customer, in every language they speak.

Detect, translate and classify every message without leaving TextIt. A German customer asking about shipping gets routed to the right conversation just as fast as an English-speaking one.

AI intent classification, in any flowDrop an AI Split node in. The classifier reads free-text: "we're 250 seats, need SSO" and routes to the right team, message or flow automatically.
Escalate rather than guessAnything AI can't place opens a ticket with support.
Auto Translate your flowsUse TextIt's built-in AI to translate a nurture or support flow into every market you sell in, in a matter of seconds.
Bring your own AI.Connect an OpenAI, Anthropic, Google AI or DeepSeek key and use it from any flow.
Coming soon

Hand off to an AI agent

When a contact asks something your flow didn't plan for, an AI agent can take over the conversation and answer it from your organization's own content.

Learns from your Website Help articles FAQs Documents
  • Answers from what you already haveShare your website, help articles, FAQs and documents. The agent answers from them, so replies stay accurate and sound like you.
  • Knows when to step backIt returns the contact to your flow once their question is answered, or opens a ticket when a person should take over.
  • Speaks your contacts' languagesContacts can ask in the language they're most comfortable with and get answers from the same content.